Multi-Platform Distribution.
Content optimised for streaming, broadcast, social, and vertical platforms — across Asia and beyond. Distribution is not the last mile; it is the brief.
Distribution shapes the work — not the other way around.
Modern audiences live across surfaces — streaming, broadcast, vertical, social, OOH — and each one rewards a different shape of work. UNI builds distribution strategy into the brief, so the content is produced to win on the platform it is meant for, not retrofitted later.
We run platform strategy, format design, posting cadence, partnership distribution, and audience analytics as one programme — connected upstream to the production pipeline and downstream to the partners that move audiences in each market.
And because we operate across Taipei, Tokyo, and partners across Southeast Asia, we treat the region as one connected audience economy rather than a list of country reports.
Platform-aware, from brief to broadcast.
Platform Strategy
Where the IP should live first, where it should expand next, and how the audience moves between surfaces — backed by platform economics rather than fashion.
Format Design
Format briefs tuned to platform shape — duration, aspect ratio, hook design, retention curves — so content earns its slot rather than asking for one.
Localisation
Mandarin, Cantonese, Japanese, English as core; Korean, Thai, Vietnamese, Indonesian through partner pipelines. Build once, ship to the region.
Partnership & Posting
Posting cadence, account strategy, partnership distribution with platforms, MCNs, and creator networks across the region.
Audience Analytics
Retention, hook performance, audience movement, and platform-specific KPIs — fed back into the production pipeline as creative direction, not as a dashboard.
Mastering & Delivery
Mastering to broadcast, streaming, vertical, and social specifications — codecs, colour, captions, accessibility, and platform-specific delivery.
Who this is for.
- IP holders launching into Asian markets and needing a partner who already understands the platform economics.
- Brands and agencies running multi-platform content programmes that have outgrown a generic content factory.
- Streamers and broadcasters commissioning originals that also need a coordinated social and vertical strategy.
- Talent and creators with a hit on one platform who need senior help expanding into others.
- Investors and producers assessing the distribution reality of a piece of IP before committing capital.
Distribution is engineered, not improvised.
- 01
Platform Diagnostic
We read the IP, the market, and the platform economics — and recommend the right launch surface, posting cadence, and expansion path.
- 02
Format & Localisation Plan
Format briefs by platform, localisation plan by market, and a posting calendar that the production pipeline can actually deliver to.
- 03
Partnership Set-Up
Distribution partnerships with platforms, MCNs, and creator networks across Asia — set up before launch, not chased after a soft start.
- 04
Launch
Coordinated launch across selected platforms, with the audience data and creative tuning loop live from day one.
- 05
Expansion & Iteration
Audience data feeds back into the next batch of episodes, the next localisation, and the next platform — turning a launch into a portfolio.
A studio that thinks about audience, not just frames.
- Distribution strategy connected upstream to a production studio — not a media-buying agency bolted onto someone else's content.
- Asia-Pacific operating footprint — Taipei, Tokyo, partners across Southeast Asia — treated as one connected audience economy.
- Format and platform thinking baked into the production pipeline from day one — not patched in at delivery.
- Multilingual production and localisation in the same studio, so the work doesn't lose its voice in translation.
- Honest about where IP will and won't win on a given platform — and built to redirect when the data says so.
Frequently asked.
No. We take on distribution and platform strategy for partner IP as well — though the strongest results come when we are involved upstream in development or production.
TikTok, Reels, Shorts, the major Asian vertical OTTs, and partner-led distribution onto regional broadcast and streaming. The mix is set per IP and market.
Yes. Multilingual voice production, subtitling, and platform-spec captions run inside the same pipeline as the content.
Per-platform KPIs agreed upfront — retention, follower growth, episode-over-episode performance, conversion to owned channels. Vanity metrics are not the contract.
Most engagements run as a season-or-longer programme — distribution is iterative, and the audience data only becomes useful after several waves of content.
